Our work is about fostering relationships that honor individuality, nurture ambition, and create opportunities that reflect the duality of our name — the balance of power and peace, ambition and patience, sol and luna.
As the Founder and CEO of Sol y Luna Management, Esmeralda brings a mix of ambition, creativity, and relentless dedication to empowering creators in the ever-evolving influencer economy. Her vision is clear: to take the best of the industry, advocacy, strategy, meaningful partnerships, and leave behind what doesn't serve creators.
With over six years of experience across influencer marketing, brand partnerships, and campaign management, Esmeralda has worked at both large-scale agencies and boutique firms giving her the the perspective to create something different: an agency rooted in inclusivity, where diverse voices aren’t just represented, but celebrated.
The vision at Sol y Luna is simple: to help creators achieve their goals while maintaining their authentic voice. Whether it’s negotiating brand partnerships, mapping out long-term growth strategies, or being the person they can call when things get overwhelming, Esmeralda is committed to ensuring every talent feels heard and valued.